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Liquid I.V., Samsung swing into ‘Spider-Man’ to spotlight new products
1+ hour, 49+ min ago (374+ words) The character Ned and a wordless web-slinger feature in both marketing efforts, which look to tap into anticipation for the upcoming superhero blockbuster Both marketing efforts enlist Ned, a nerdy main character from “Brand New Day,” and lean heavily into…...
Chips Ahoy links with ‘Stranger Things’ for AR game, themed cookie
11+ mon, 3+ week ago (436+ words) The brand is inviting fans of the Netflix series to enter the Upside Down via on-pack QR codes to find cookies that translate into real-life prizes. Don't miss tomorrow's marketing industry news Chips Ahoy links with ‘Stranger Things’ for AR…...